Salone Del Mobile 2025

Salone Del Mobile 2025: Illuminating Design, Humanity, and Innovation

Following the success of the 62nd edition, the Salone del Mobile. Milano, the most important international furniture and design industry event, is preparing to add a new chapter to its history: the Salone del Mobile 2025 will take place from 8th to 13th April at Fiera Milano Rho. The 63rd edition will see the return of the biennial exhibition Euroluce 2025, which this year will host a two-day round table, workshop and conference with international guests, amongst other things. These will include a new photographic communication campaign, installations at the trade fair and in the city that will transform the perception and experience of space and interiors, photographic experiments, and new thematic forays at up Salone Satellite.

The Salone 2025 edition will explore the deep-rooted connections between humanity and design, light and matter, featuring a polyphonic narrative capable of consolidating the event’s primacy as a cultural and creative platform.

Once again, the event promises to be the industry’s leading international event with more than 2,000 exhibitors (38% from abroad), 148 brands including first timers and returnees, ranged over 169,000 square metres of totally sold out net exhibition space, including over 32,000 square metres given over to the eagerly awaited return –following the success of the 2023 edition The City of Lights – of the Euroluce Biennial (more than 300 brands, from 25 countries). Not to mention Salone Satellite, with 700 designers under 35 and 20 international schools and universities.

These figures summarize the result of intense scouting and promotional activity for an event that, every year, gains the trust of a national and international supply chain that recognises the role of the Salone as a strategic platform for business, sustainable innovation and internationalisation, thanks to its ongoing commitment to intercepting an increasingly broad and profiled audience of professionals from all over the world (more than 370,000 from 146 countries in 2024).

A snapshot of the size of the exhibition is provided by one figure:9,238,429,199 euros. This is the total turnover of the Italian brands exhibiting in April, equal to 34% of the turnover of the entire national Furnishing Macro System (over 21,000 companies). To which 6,989,984,073 euros of foreign brand total turnover should be added, confirming the upward trajectory of the evolutionary path of the Salone model, an ecosystem that supports growth, promoting an innovative, sustainable, future-oriented business model.

Once again, new visions will fuel a Cultural Programme of the highest level with 3 site-specific installations, at the Salone and in the city: Pierre-Yves Rochon. Villa Heritage(Pavs. 13-15), Paolo Sorrentino. La dolce attesa(Pavs. 22-24), Robert Wilson. Mother (Museo Pietà Rondanini–Castello Sforzesco).

A multidisciplinary focus on lighting design, the absolute protagonist of the first edition of The Euroluce International Lighting Forum (10^th-11^th April, The Forest of Space Arena by Sou Fujimoto, Pav. 2); the Drafting Futures Talks and Round Tables that will bring together some of the brightest minds on the contemporary scene; and lastly a communication campaign –Thought for Humans.–reminding us how every project must respond, in the name of emotional intelligence, to the needs of human beings.